As a subsidiary of Multinet Up, inventiv wanted to be independent in terms of brand appearance. So we designed a brand strategy, taking into account inventiv's product family and services and prioritizing technology to accurately convey the target audience.

We chose Poppins as it is the right font family to reflect inventiv's financial technology products and cybersecurity services.

We chose inventiv blue because it is a brand positioned by analyzing the competition in the fintech sector and its prospects are corporate companies, and inventiv green to evoke financial technologies.

The main idea of the logo was to combine coding and sustainability. So we brought together visual elements that evoke those.

In order to keep inventiv's financial technology products Walvent, Posvent and Parantez and cyber security service Securvent on the same brand line, we designed different product and service logos for each of them.

We also needed to evoke the functionality of each product and service, which we achieved.

We created unique looking pages for all of inventiv's products and services, as if each page belonged to that product and service. This allowed the user to understand and find inventiv's product range without leaving the site. The challenge was that we had to have different looks for the interfaces because each subvent had its own colors.

We have meticulously designed responsive designs to make application forms more effective in mobile views.

We’ve made letterhead and envelope designs that inventiv needs also we worked on stand designs that would be necessary.

We designed different post templates for each social media to evoke the standards we designed in corporate identity and to be effective.

In addition, the posts we designed under the name of inventor were motivational not only for the company but also for the employees and helped in internal relations.

In order for inventiv to present themselves well in their presentations, we created designs bearing the signs that make up the corporate identity.